Domain Authority & Backlinks Add-On
Check Your Domain Authority
The Domain Authority add-on provides your DA score (0-100), total backlink count, referring domain count, and anchor text distribution — the key metrics that influence how ad networks perceive your site's authority.
What's Included
- Domain Authority score: A 0-100 prediction of your site's ranking ability, based on your backlink profile.
- Backlink count: Total number of links pointing to your site from other websites.
- Referring domains: The number of unique domains linking to you (more important than raw backlink count).
- Anchor text distribution: What text other sites use when linking to you — helps identify your perceived topical authority.
How to Access
The DA add-on is available for Pro and Premium subscribers. Subscribe from the add-ons section on your Account page. Once active, DA data appears on your dashboard and in your scan results alongside your other metrics.
Why DA Matters
While no ad network officially lists DA as a requirement, sites with DA 30+ have significantly higher approval rates at premium networks. DA correlates with the organic traffic quality, content credibility, and site longevity that networks care about. See our blog post on DA and ad approval for a detailed breakdown.