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Estimate your earnings across 14 ad networks
This calculator estimates your potential ad revenue based on your monthly pageviews and content niche. It uses RPM (revenue per mille — earnings per 1,000 pageviews) data aggregated from publisher reports across each network to project what you could earn monthly and annually.
RPM varies significantly by niche because advertisers in different industries have different customer lifetime values. Finance, insurance, and legal advertisers routinely bid $30–80 CPM because acquiring a single customer can be worth thousands of dollars. Lifestyle and entertainment advertisers, with lower per-user value, typically bid $2–8 CPM. This is why two sites with identical traffic can earn dramatically different amounts.
Each row shows a network's typical RPM range for your selected niche, your projected monthly and annual earnings, and whether your traffic meets that network's minimum requirement. Networks are sorted by potential earnings, with the highest-paying options at the top. The "Eligible" column tells you whether your pageview count meets the network's published traffic threshold — but traffic is only one of many approval factors. Run a full readiness scan to check all dimensions including content quality, performance, and policy compliance.
These are estimates, not guarantees. Your actual RPM depends on audience geography (US/UK traffic earns 3–5x more than Southeast Asian traffic), seasonal trends (Q4 RPMs are typically 30–50% higher than Q1), ad placement optimization, user engagement metrics, and the specific advertisers bidding on your content. Use these projections as directional guidance when evaluating which networks to apply to, not as a revenue forecast.
| Ad Network | Est. RPM | RPM Range | Monthly Revenue | Annual Revenue | Min. Traffic | Eligible |
|---|---|---|---|---|---|---|
| Google AdSense | $6.00 | $2.40 – $9.60 | -- | -- | None | — |
| Ezoic | $12.00 | $6.00 – $18.00 | -- | -- | None | — |
| Monumetric | $10.80 | $7.20 – $14.40 | -- | -- | 10,000/mo | — |
| Mediavine | $30.00 | $18.00 – $42.00 | -- | -- | 50,000/mo | — |
| Raptive (AdThrive) | $36.00 | $24.00 – $48.00 | -- | -- | 100,000/mo | — |
| Media.net | $7.80 | $3.60 – $12.00 | -- | -- | None | — |
| PropellerAds | $3.60 | $1.20 – $6.00 | -- | -- | None | — |
| Infolinks | $4.50 | $1.80 – $7.20 | -- | -- | None | — |
| Sovrn | $6.00 | $2.40 – $9.60 | -- | -- | None | — |
| BuySellAds | $10.80 | $4.80 – $16.80 | -- | -- | 25,000/mo | — |
| Carbon Ads | $7.80 | $3.60 – $12.00 | -- | -- | 10,000/mo | — |
| Amazon Publisher Services | $9.60 | $4.80 – $14.40 | -- | -- | 5,000/mo | — |
| Index Exchange | $18.00 | $9.60 – $26.40 | -- | -- | 50,000/mo | — |
| Taboola | $5.40 | $2.40 – $8.40 | -- | -- | 500,000/mo | — |
Estimates are based on industry-average RPMs and vary by content quality, audience geography, seasonality, and ad placement. Actual earnings may differ. Session-based networks (e.g., Mediavine) use pageviews as a proxy.
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